Book image of Crush It!
Gary Vaynerchuk author of “Crush It!” and founder of Winelibrary.TV a social web 2.0 media entrepreneur, puts some of the focus of his success and personal branding strategy down to understanding that “Content is King, Marketing is Queen”.
Whatever the format of your Content be it video, images, audio or text, when it comes to putting it on the internet and connecting and creating awareness this can only be done through Marketing. Work hard on the Content and be smart on the Marketing, make use of the social networks and understand how the game is changing, citing things like twitter, social networks, using online video, how using a camera and talking about wine got him noticed and how he now has the same agent representation as Oprah Winfrey.
He describes his entrepreneurial nature from young and how that led to turning the family business turnover of $3 million to $60 million in five years.
Site I first saw this video at is:
http://www.phoenixrealestateguy.com/gary-vaynerchuk-live-on-crush-it-tour-video-win-an-autographed-copy-of-crush-it/
The below video was shot as part of Gary’s Crush It! promotional tour and has a useful Q & A section towards the end.
Gary Vaynerchuk Crush It tour. Mesa, AZ from Jay Thompson on Vimeo.
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[...] Whatever the format of your Content be it video, images, audio or text, when it comes to putting it on the internet and connecting and creating awareness this can only be done through Marketing. Work hard on the Content and be smart on the Marketing, make use of the social networks and understand how the game is changing, citing things like twitter, social networks, using online video, how using a camera and talking about wine got him noticed and how he now has the same agent representation as Oprah Winfrey. Source [...]
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